Semester 1 – Strategic Foundations
Submodules:
Markets & Positioning
Business Models
Wine Economics
Semester 2 – Applied Innovation
Submodules:
Sales & Distribution
Wine Tourism & Storytelling
Luxury Branding

Program Structure & Practical Info
Program Structure & Administration
Yearly schedule (PDF)
Zoom / on-site session calendar
Evaluation guidelines
Attendance policy (online & in-person)
Individual Assignments & Projects
Project Briefs & Submission Info
Project instructions & expectations (PDF)
Submission deadlines
Submission link (Google Drive or Form)

Updated: 2025. május 19.
Downloads
Quick access box with download buttons:
Full program overview
Reading list summary
WBA visual slide frame
Contact & Support
Need Help?
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Academic coordinator: Dr. Attila Fiáth
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Technical support: info@wbabudapest.com

Intellectual Property Notice
All content and materials accessible on this page are the intellectual property of Wine Business Academy Budapest. This includes, but is not limited to, program documents, slides, visual assets, templates, and internal resources. Any unauthorized use, reproduction, sharing, or distribution of these materials—either in part or in full—constitutes a violation of intellectual property rights and may result in legal consequences. Access is granted exclusively for personal academic use by enrolled students.